by | Oct 15, 2014

Is your organization using infographics?

Infographics are the best way to convey complicated information in an easy-to-consume manner. They are one of the most popular types of visual content online because they are appealing, straightforward, and (usually) provide valuable information.

In the increasingly visual space of the Internet, you must use visual content to stay competitive and grab the attention of your audience.

If you’re using infographics as part of your online marketing mix, you should know the top 10 rules for creating effective infographics:

  1. Identify Your Goal
  2. Identify Your Audience
  3. Create a Core Message or Story
  4. Be Relevant
  5. Do Your Research
  6. Use a Persuasive Headline
  7. Create an Eye-Catching Design
  8. Go Viral
  9. Cite Your Sources
  10. Make a Summary

Check out the infographic below, from Avalanche Infographics, for the full details!

10 Rules that Make an Infographic Cool, Effective and Viral

 

10 Rules About Infographics


If you know you need to use more infographics in your online content but aren’t sure where to start, try these free tools: easelly and infogr.am.

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Ben Molfetta
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