Develop a Digital Strategy to Accelerate Your Growth

Receive up to $15,000 in Funding for a Digital Adoption Plan
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Hundreds of Canadian SMEs have benefited from Core’s Digital Marketing Planning Process

250+

Digital Plans Completed

25

Digital Marketing Specialists

17

Years of Working with SMEs

URGENT: CDAP APPLICATIONS CLOSED

On February 19, 2024, the Federal Government announced that the Canadian Digital Adoption Program (CDAP) $15K grant is at its capacity due to an unprecedented number of applications.

If you have already been approved but have not chosen an approved CDAP advisor, email us at [email protected] to start your Digital Adoption Plan. 

Missed the CDAP application deadline but would still like to develop a strategic digital marketing plan? Contact Us.

Canada Digital Adoption PrograM (CDAP)

The buying process has fundamentally changed, with prospects increasingly going online to make purchasing decisions.  SMEs must therefore commit to a strong digital presence in order to meet prospect expectations and remain competitive.

But digital marketing must be approached strategically to drive meaningful business outcomes. A critical first step is a comprehensive, well-thought-out plan so you can proceed with your eyes wide open. For many SMEs, this is difficult because of a lack of resources and expertise.

The Canada Digital Adoption Program (CDAP) provides grant funding for up to 90% of the cost of developing a strategic digital plan, up to a maximum of $15,000. CDAP offers small and mid-sized businesses a golden opportunity to assess current digital marketing technologies and processes,  and to create a plan to optimize online marketing effectiveness and results.

Core Online Marketing has been developing strategic digital marketing plans for the past seventeen years for businesses across Canada, and is the ideal partner to assist with your digital adoption journey. Let’s get started!

The Digital Adoption Plan Process

Canada Digital Adoption Plan Eligibility - Core Online Marketing

1. Confirm CDAP Eligibility

Confirm your eligibility for CDAP funding.

Canada Digital Adoption Plan with Core Onlin

2. Contact Core

Let’s discuss the CDAP program and the applicability to your business.
Apply to CDAP for Approval

3. Submit Application

Apply to CDAP for approval. Core would be pleased to assist you with the application.
CDAP Approved Advisor - Core Online Marketing

4. Choose Advisor

Once approved, select Core as your CDAP Advisor.

Hundreds of Canadian SMEs have benefited from Core’s Digital Marketing Planning Process.

250+

Digital Plans Completed

25

Digital Marketing Specialists

17

Years of Working with SMEs

Canada Digital Adoption Plan Eligibility - Core Online Marketing

1. Confirm CDAP Eligibility

Confirm your eligibility for CDAP funding.

Canada Digital Adoption Plan with Core Onlin

2. Contact Core

Let’s discuss the CDAP program and the applicability to your business.
Apply to CDAP for Approval

3. Submit Application

Apply to CDAP for approval. Core would be pleased to assist you with the application.
CDAP Approved Advisor - Core Online Marketing

4. Choose Advisor

Once approved, select Core as your CDAP Advisor.

Get Started Today!

Core Online Marketing can assist you on your Digital Adoption Plan journey.

Please provide your contact information to get started.

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What Clients Say About Core’s Digital Planning Experience

Core Online Marketing developed an “Epic specific” strategic online marketing plan for Epic Training. It was a highly collaborative exercise, with Core making sure they understood our growth goals, target markets, seasonality considerations, budget, and internal capabilities.

We were very impressed with the level of detail and the comprehensive analysis and recommendations. It exceeded our expectations.

I highly recommend Core if you are at a point where you want to assess your current digital activities, benchmark yourself against the competition, and develop a go-forward online marketing plan that is well-thought-out and based on sound strategic principles.

Tim Chugh, President
Epic Training

We were very impressed with Core’s planning exercise. It is obvious they know how to approach online marketing strategically, concentrating first and foremost on our revenue growth goals, business development process and how our typical prospect buys.

The outcome has given us clarity in terms of how to best leverage online marketing to grow our business. The plan was thorough, and included a pragmatic roll-out plan, a line item budget and specific KPI’s so we can monitor results and return on investment.

I would not hesitate to recommend Core to any business that knows it must make a commitment to online marketing but isn’t sure how to proceed.

Paul King, President
LCM Security

We were not sure how to proceed with digital marketing: which tactics to employ, how to implement and execute them, and how to measure, analyze and refine them as required.

Core’s online planning process answered these questions and provided us with a roadmap to roll out the plan in a practical way. The recommendations were built on a strategic framework, based on our business goals, and included a digital infrastructure so we can systemize these activities and build momentum over time.

I would recommend Core’s online planning process to business owners who want to make sure they proceed with their eyes wide open when it comes to online marketing.

John Paulo Cardoso, Chief Creative Officer, Founder
Spyder Works

To elevate our business to new heights, we knew we needed to make better use of digital technologies. That’s why we engaged Core Online Marketing to guide us through their Digital Marketing Planning process.

The results were truly impressive. Core demonstrated its strategic approach, focusing on our revenue growth objectives and business development processes and an in-depth analysis of how our typical prospects find and evaluate offerings such as ours.

The exercise provided us with insights and clarity as to how to best utilize online marketing to grow our business. Without hesitation, I would recommend Core to any business that knows they must make a commitment to online marketing but aren’t certain how to proceed. They will help you move in the right direction.

Kate Staiger, Director of Media & Marketing
Fraser River Lodge

As our business looked to expand and diversify our opportunities, we recognized a gap in our digital
presence and marketing strategy – our knowledge of where to begin was minimal.

Core dove deep into our existing website and marketing efforts, conducting an analysis and posing
insightful questions to grasp the essence of our operations and potential improvement areas. The planning exercise lit the way for us, offering insights and clarity on how to leverage online marketing
to enhance our business. Now, we can confidently proceed with our investments, fully aware and prepared for the journey ahead.

I would highly recommend Core to any business that is aware of the imperative need to commit to online marketing but doesn’t know where to start.

Brett Bain, President
OSI

Let's Get Started

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Let's Get Started

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Confirm CDAP Eligibility

  • Be incorporated federally or provincially, or be a Canadian resident sole proprietor
  • Be a for-profit, privately owned business
  • Have between 1 – 499 full time equivalent employees
  • Have at least $500,000 of annual revenues in one of the previous three tax years