TIMELY Online Marketing INSIGHTS
Do You Want to Get Noticed by Google?
When we made a business decision to specialize in online marketing five years ago, we also made a bet that Search Engine Optimization (SEO) would evolve from being “technical-driven” to “marketing-driven”. As marketing strategists, we believed producing valuable,...
7 Reasons Why Video Must Be a Part of Your Content Strategy
Content marketing is an integral part of any online marketing strategy for two reasons: It connects with, educates, and nurtures your target audience/customers. It enhances search engine results pages (SERPS). But blogging, articles, and other types of written content...
Why You Should Use LinkedIn Sponsored Updates to Promote Content
How much attention does your social media strategy devote to LinkedIn? There are many reasons to build your business’s presence on the social network designed for working professionals. For one, the average user’s income is $83,000, according to the platform’s product...
The Beginner’s Guide to Blogging for Business: Blogging Do’s and Don’ts
Are you blogging for your business yet? If not, you should be. Blogging is a crucial component of content marketing – which, as we’ve discussed many times before, is necessary for any successful online marketing strategy. Consistent, relentless creation of fresh,...
Use New Twitter Features to Boost Your Social Media Strategy
Social media is critical to online marketing success. The strategic use of different social platforms can significantly expand your company’s reach, giving you access to new audiences. Twitter is one of the best social media tools for achieving this goal. Almost half...
Why Your Business Must Engage in Content Marketing to Be Successful Online
Content marketing has received considerable attention over the past few years and is generally regarded as a critical component within any online marketing strategy. According to a CEB Study (Competing in Today’s B2B Battleground), today’s prospects are typically 57%...
Are You Making These 5 Mistakes in Your SEO Strategy?
Your first goal online is to get found by people who are looking for the products or services you sell. Search engine optimization (SEO) is critical to getting found. If you’re not on the first page of Google results, you’re practically invisible to potential new...
6 Online Marketing Trends You Should Capitalize On
In this highly connected world we live in, online marketing is no longer a “nice to have” – it’s a “must-have”. Companies are becoming savvier about using online marketing tactics to drive success – which means competition has never been fiercer. If you want to stay...
Use these 10 Conversion Tactics in Your Online Marketing [Infographic]
Significant research has been conducted over the years to determine how buyers are influenced and make decisions. Work by Robert Cialdini on “The Psychology of Influence” and Patrick Renvoise on “Neuromarketing” has provided marketers with valuable insight into what...