TIMELY Online Marketing INSIGHTS
Online Marketing Frequently Asked Questions: How Long Will It Take to Get Results?
We speak with many business owners over the course of a year and they ask us lots of questions about online marketing. Over the next several months I will blog about some of the questions we’re asked most frequently. The question I will address in this blog is; “How...
Use Google Analytics to Optimize Your Online Marketing Activities
Any business that wants to drive meaningful results through online marketing should be using Google Analytics. The insights from this free analytical tool will help you refine your online marketing activities so that they get better over time. When you first delve...
Why Content Developers Are Central to Online Marketing
Many businesses don’t realize how critical continuous content development is to achieving online marketing goals. Content must be central to any online marketing strategy; on-going content creation and distribution is the first thing you must commit to if you want...
How Content Marketing Helps You Grow Your Business [Infographic]
There are tangible business benefits to be derived from ongoing content development and distribution, including: Lead generation: Valuable content drives traffic to your website – some of this traffic will turn into qualified leads. Higher Close Rates: If your content...
Top 3 Ways Businesses Can Make an Impression on Google Local Search Results
Getting found online can be difficult for small and midsized businesses. We are often asked; “How can I compete with the big guys who have so much more time and money to spend on their online activities?” The good news is you don’t have to compete with the bigger...
3 Simple Principles of Effective Conversion-Centred Website Design
There are two schools of thought when it comes to website design: User-Centered Design and Conversion-Centered Design. User-Centred Design (UCD) UCD is based primarily on a site’s usability. Visitors can decide exactly how they want to navigate a website. They’re...
Why You Need To Blog
When we speak with business owners about driving revenue growth through online marketing, we tell them the first commitment they must make is to become content developing organizations. Content is the currency for online success; without it, you won’t establish...
3 Reasons Why Your Business Needs to Advertise on Facebook
In the digital age, advertising on social networks is a crucial element to any successful online marketing strategy. Business-focused networks such as LinkedIn offer promotional opportunities; however, it is becoming more important for small- and medium-sized...
You Must Plan Your Online Marketing Strategy Before Jumping In!
You know how important a strong Internet presence is for your company – there’s no doubt that most businesses must do a good job of marketing themselves online! So is it time to jump in with both feet? Go full speed ahead? No! It is absolutely critical when entering...