A Guide to Schema Markup for AI Search Visibility
As large language models reshape how buyers research solutions online, you may find yourself with an issue. Your website ranks well in traditional search yet remains invisible in AI-generated answers. How does that happen? Before jumping to conclusions, it helps to...
The Very Real Impact of Online Reviews [Infographic]
Are you actively seeking out online reviews for your business? If not, you should be. People believe in the authenticity of reviews, and your prospective customers are forming opinions based on what others are saying on the internet – opinions that have a direct...
Why Your Business Needs to Think Mobile
Black Friday 2016 was the first ever billion-dollar online shopping day in North America. With mobile devices like smartphones and tablets driving more of these online searches and sales than ever before, your business needs to be prepared to make the most of the...
What Do Business Owners Need to Know about Google’s New “RankBrain” Algorithm?
Google is constantly working on improvements to its algorithm, in order to deliver the most relevant results to searchers. Your job as a business owner is to get your business found online by people who are looking for what you do, so you need to be aware of what...