Are You Optimizing Your Content for Search Engines?
If you have been following our blog, you know that every organization needs to consistently publish quality, relevant content online to have success with Internet marketing. This imperative is continually reinforced by Google updates, as Google increasingly alters its...New Changes to Google Authorship Appearance on Search Results
Nothing ever remains static in the world of online marketing; it’s important to keep up with ongoing changes to ensure you are optimizing your online marketing efforts. Case in point: Google’s recent announcement that the photos on search results for those using...Why You Need Online Reviews to Boost Your Bottom Line [Infographic]
Did you know that 81% of buyers are researching larger purchases online before making a buying decision? Did you know that 90% of respondents to a survey by Dimensional Research claimed that reading positive online reviews influenced their buying decision? Did you...
Why Google+ Local Is Important [Infographic]
Mobile search is booming. When people look for local businesses on their mobile devices, Google provides relevant results with reviews, photos, contact information, directions and a web site link. Businesses should set up and manage their Google listing to ensure they...