A recent article by Search Engine Watch writer Jayson DeMers summarizes what Google will be emphasizing heading into 2014. If you want to be successful with your online marketing efforts, then they must be aligned with Google’s search engine algorithm updates. Here...
Google has, yet again, updated its search engine ranking algorithm. The new update is called “Hummingbird” and is one of the most important changes in Google’s search engine since 2010. Hummingbird was created to respond to the increasing trend of “long tail...
In order for your business to optimize your Google ranking, you need to make sure your Google Places and Google+ business profiles are up to date and optimized. Google Places for Business When a potential customer is searching for a product or service online, Google...
Job one for any online marketing strategy is to get found. This requires well thought out and executed Search Engine Optimization (SEO) activities based on principles established by search engines; primarily Google, Yahoo and Bing. The search engines require you to...