TIMELY Online Marketing INSIGHTS
Read Our Article in the Mississauga Board of Trade’s Special Feature on Marketing and Communication
Core Online Marketing has once again been featured in the Mississauga Board of Trade’s (MBOT) bi-monthly magazine. The topic was very appropriate for us: marketing and communication. MBOT is Mississauga’s chamber of commerce, whose mission is to promote the business...
4 Benefits of Successful Social Media Marketing
Unconvinced by the return on investment of social media marketing? Many small business owners are. Here are 4 important outcomes you can expect from strategic small business social media efforts. 1. Easy engagement Social media channels make it easy to engage...
Great Content Distribution is Essential for Online Marketing
“Content is king, but distribution is queen and she wears the pants. It’s not nearly enough to create a good piece of content. You have to understand how content spreads across the web.” – Jonathan Perelman of BuzzFeed. This quote has been gaining popularity in the...
What You Don’t Know about Google Ad Extensions Is Hurting Your AdWords Campaign | Part 2
If you are using Google Adwords in your online marketing strategy, you need to make sure you structure your campaigns properly to get maximum results. In our last post, we introduced you to Google Ad Extensions and why they’re critically important for your AdWords...
What You Don’t Know about Google Ad Extensions Is Hurting Your AdWords Campaign | Part 1
Search engine marketing, or online advertising, should be considered an important element within an online marketing strategy. Using Google AdWords or social media ads can significantly increase a company’s visibility, website traffic, and ultimately, inbound leads....
Core Online Marketing is Getting Mo-tivated for Men’s Health
Core Online Marketing is excited to be participating in Movember this year! For those who don’t know about Movember, it is a growing mo-vement for raising awareness and funds for men’s health – particularly cancer and mental health. Every November, participating men...
Why Blogging is Good for Your Business
In order for your online marketing efforts to produce tangible results, you must commit to developing a content strategy and to becoming a content developing organization. Blogging is central to an effective online content strategy. Does your business have a company...
6 Lessons to Make the Most of LinkedIn – Inc.
LinkedIn is a popular social network that is targeted primarily to business professionals. It’s ideal for B2B networking in particular, but everyone can benefit from properly leveraging their LinkedIn presence. You may already be using LinkedIn. But are you using it...
4 Ways to Maximize Email Marketing Results [Infographic]
Email marketing, when executed strategically, is a very effective communication vehicle within the online marketing mix. Many business owners and executives are skeptical about the power of email marketing. However, study after study confirms it is still one of the...