TIMELY Online Marketing INSIGHTS
12 Things Your Website Home Page Needs to Drive Results [Infographic]
Your website is central to your online marketing infrastructure. A properly constructed and maintained website will continuously work for you - driving qualified opportunities and increasing the number of prospects that turn into customers. If your website isn’t...
6 Reasons Why You Should Consider Google AdWords
In many situations, Google AdWords should be part of an organization’s online marketing tactics. Effective AdWords campaigns can drive significant web site traffic and good quality inbound leads. AdWords is a Google service that inserts custom ads into search engine...
5 Reasons Why Smart Marketers Choose Email [Infographic]
E-mail marketing is an important tool within the online marketing mix. Are you using email in an effort to generate leads? If not, you should consider it. Today’s marketers place a great deal of importance on email, and for a good reason—it works. It gets proven...
Get Conversions! 8 Things Your Landing Pages Must Have
Conversion is about helping prospects move to a next step in a decision making process, and ultimately about closing a sale. Landing pages are a critical tool for optimizing conversions – they are web pages that you direct your prospects to, in order to get them to...
Use Google+ Communities in Your Online Marketing Efforts
Google+, Google’s social network, allows users to form “Communities”. Essentially, Communities are forums for groups of people to talk about and share information about specific topics. Communities are formed around a common interest or hobby, allowing Google+ users...
How to Use Analytics to Drive Online Marketing Success
Online marketing analytics is the collection, reporting, and analysis of data from multiple sources to improve overall online performance and return on investment. Analytics let you track results in virtually real-time, which means ongoing adjustments can be made to...
20 Online Marketing Statistics to Know in 2014 [Infographic]
In 2014, you can expect to see the trends of 2013 picking up momentum. As more companies realize the value and importance of online marketing, they are putting a real focus on these efforts. Business 2 Community (a thought leader focused on the latest news and trends...
10 Things You Must Consider to Build Your Online Marketing Strategy
Online marketing success, as with the success of marketing in general, requires sound strategic planning. Strategy development forces businesses to see the world through the eyes of their prospects. By taking an “outside-in” perspective, businesses can align...
Why You Should Be On Google+ (And How-To Get Started) [Infographic]
Being active on Google+ is one of the best ways to build your online presence. Google+ has over 400 million users worldwide and is rapidly becoming a dominant social networking platform. More importantly, Google+ is Google’s social layer for all of its online...