TIMELY Online Marketing INSIGHTS
![The Power of a Multi-Channel Online Marketing Strategy [Case Study]](https://coreonlinemarketing.com/wp-content/uploads/2015/04/Online-Marketing-1.jpg)
The Power of a Multi-Channel Online Marketing Strategy [Case Study]
A multi-channel approach is critical to the success of any online marketing plan. Guided by analytics, businesses should use a variety of platforms to successfully promote themselves and their ideas. When effectively combined, social media, online/social advertising,...
ALERT: You Need a Mobile Friendly Version of Your Website!
Do you have a mobile friendly version of your website? In 2014, mobile hit its tipping point: half of people accessing the Internet were doing it from a mobile device (smartphones, tablets, etc.). Now that we’re into 2015, that trend is only increasing. It’s now...
![The 14 Most Important Online Marketing Metrics [Infographic]](https://coreonlinemarketing.com/wp-content/uploads/2015/04/14-Most-Important-Metrics-to-Focus-in-Your-Digital-Marketing-Campaign-1-850x675.jpg)
The 14 Most Important Online Marketing Metrics [Infographic]
Online marketing offers access to an unprecedented amount of analytical data. The ability to closely monitor key performance metrics, in real-time, allows us to fine-tune search engine optimization (SEO) practices, test email campaigns, adjust online advertising...
Top 5 Tips for PPC Landing Page Conversion
Many businesses now use pay-per-click (PPC) advertising as part of an online marketing strategy to generate traffic and inbound leads. PPC is a great way to enhance your business’s visibility, especially if you’re not on the first page for organic search results. You...
Tweets in Google Search Results: What You Need to Know
Creating and implementing a social media plan should be a core component of your online marketing strategy. Doing so lets you reach new audiences and interact with them on a personal level. Strategic social media activity also complements search engine optimization...
![What You Need to Know about #Hashtags [Infographic]](https://coreonlinemarketing.com/wp-content/uploads/2015/03/Hashtag1-1.png)
What You Need to Know about #Hashtags [Infographic]
You know the hashtag. It’s the # sign before phrases or words, usually on social media (although sometimes you’ll see it on a T-shirt or a blog title…like this one!). Their purpose on social media is to categorize content and connect people who are talking about the...
Do You Want to Get Noticed by Google?
When we made a business decision to specialize in online marketing five years ago, we also made a bet that Search Engine Optimization (SEO) would evolve from being “technical-driven” to “marketing-driven”. As marketing strategists, we believed producing valuable,...
7 Reasons Why Video Must Be a Part of Your Content Strategy
Content marketing is an integral part of any online marketing strategy for two reasons: It connects with, educates, and nurtures your target audience/customers. It enhances search engine results pages (SERPS). But blogging, articles, and other types of written content...
Why You Should Use LinkedIn Sponsored Updates to Promote Content
How much attention does your social media strategy devote to LinkedIn? There are many reasons to build your business’s presence on the social network designed for working professionals. For one, the average user’s income is $83,000, according to the platform’s product...