Video has become an essential part of any online marketing strategy. Videos attract and engage prospective customer and studies show that search engine rankings and conversion increases when web pages contain videos. But how do you make videos that are compelling to...
Earlier this week, we blogged about the importance of Google+ in any company’s online marketing strategy. If you missed it, read it here: Warning: Ignore Google+ at Your Peril. Google+ is essential for search engine optimization (SEO) and should not be ignored. You...
Is your organization using infographics? Infographics are the best way to convey complicated information in an easy-to-consume manner. They are one of the most popular types of visual content online because they are appealing, straightforward, and (usually) provide...
Fresh, relevant, compelling content is central to all online marketing activities. To be successful online, businesses must commit to becoming content developing organizations. As more consumers and buyers rely on online sources to make purchasing decisions,...
Central to all online marketing activities is fresh, relevant, and compelling content. To be successful online, businesses must commit to becoming content publishing organizations. According to Anne Handley of MarketingProfs: “When content became king, marketers...
You know you need to have a strong online marketing strategy to grow your business. You know that consistently generating quality content is absolutely essential for being found on search engines, and for building credibility with your potential customers. You...