TIMELY Online Marketing INSIGHTS
How to Develop and Execute a Content Strategy
Content marketing is the central component of any effective online marketing strategy. For your online marketing activities to have an impact, you must commit to frequent and on-going development and distribution of content such as blogs, emails, videos, whitepapers,...
Online Marketing Frequently Asked Questions: How Often Should I Be Blogging and Emailing?
If you are engaging in online marketing, then you understand the importance of content. But you may not be sure about how frequently you should be blogging and emailing in order to generate results with prospects and search engines. The first point is that you must be...
5 Reasons Local SEO Is Becoming Increasingly Important
Local search engine optimization (SEO) is all about making sure people in your geographical area find your business when they search online. These are potential customers - you need to be found for these local search queries and make it easy for them to contact you or...
Online Marketing Frequently Asked Questions: How Long Will It Take to Get Results?
We speak with many business owners over the course of a year and they ask us lots of questions about online marketing. Over the next several months I will blog about some of the questions we’re asked most frequently. The question I will address in this blog is; “How...
Use Google Analytics to Optimize Your Online Marketing Activities
Any business that wants to drive meaningful results through online marketing should be using Google Analytics. The insights from this free analytical tool will help you refine your online marketing activities so that they get better over time. When you first delve...
Why Content Developers Are Central to Online Marketing
Many businesses don’t realize how critical continuous content development is to achieving online marketing goals. Content must be central to any online marketing strategy; on-going content creation and distribution is the first thing you must commit to if you want...
![How Content Marketing Helps You Grow Your Business [Infographic]](https://coreonlinemarketing.com/wp-content/uploads/2015/06/SetWidth765-Content-Marketing-Infographic-by-Marketo-1-765x675.png)
How Content Marketing Helps You Grow Your Business [Infographic]
There are tangible business benefits to be derived from ongoing content development and distribution, including: Lead generation: Valuable content drives traffic to your website – some of this traffic will turn into qualified leads. Higher Close Rates: If your content...
Top 3 Ways Businesses Can Make an Impression on Google Local Search Results
Getting found online can be difficult for small and midsized businesses. We are often asked; “How can I compete with the big guys who have so much more time and money to spend on their online activities?” The good news is you don’t have to compete with the bigger...
3 Simple Principles of Effective Conversion-Centred Website Design
There are two schools of thought when it comes to website design: User-Centered Design and Conversion-Centered Design. User-Centred Design (UCD) UCD is based primarily on a site’s usability. Visitors can decide exactly how they want to navigate a website. They’re...