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Why You Need To Blog
When we speak with business owners about driving revenue growth through online marketing, we tell them the first commitment they must make is to become content developing organizations. Content is the currency for online success; without it, you won’t establish...
3 Reasons Why Your Business Needs to Advertise on Facebook
In the digital age, advertising on social networks is a crucial element to any successful online marketing strategy. Business-focused networks such as LinkedIn offer promotional opportunities; however, it is becoming more important for small- and medium-sized...
You Must Plan Your Online Marketing Strategy Before Jumping In!
You know how important a strong Internet presence is for your company – there’s no doubt that most businesses must do a good job of marketing themselves online! So is it time to jump in with both feet? Go full speed ahead? No! It is absolutely critical when entering...
![The Power of a Multi-Channel Online Marketing Strategy [Case Study]](https://coreonlinemarketing.com/wp-content/uploads/2015/04/Online-Marketing-1.jpg)
The Power of a Multi-Channel Online Marketing Strategy [Case Study]
A multi-channel approach is critical to the success of any online marketing plan. Guided by analytics, businesses should use a variety of platforms to successfully promote themselves and their ideas. When effectively combined, social media, online/social advertising,...
ALERT: You Need a Mobile Friendly Version of Your Website!
Do you have a mobile friendly version of your website? In 2014, mobile hit its tipping point: half of people accessing the Internet were doing it from a mobile device (smartphones, tablets, etc.). Now that we’re into 2015, that trend is only increasing. It’s now...
![The 14 Most Important Online Marketing Metrics [Infographic]](https://coreonlinemarketing.com/wp-content/uploads/2015/04/14-Most-Important-Metrics-to-Focus-in-Your-Digital-Marketing-Campaign-1-850x675.jpg)
The 14 Most Important Online Marketing Metrics [Infographic]
Online marketing offers access to an unprecedented amount of analytical data. The ability to closely monitor key performance metrics, in real-time, allows us to fine-tune search engine optimization (SEO) practices, test email campaigns, adjust online advertising...
Top 5 Tips for PPC Landing Page Conversion
Many businesses now use pay-per-click (PPC) advertising as part of an online marketing strategy to generate traffic and inbound leads. PPC is a great way to enhance your business’s visibility, especially if you’re not on the first page for organic search results. You...
Tweets in Google Search Results: What You Need to Know
Creating and implementing a social media plan should be a core component of your online marketing strategy. Doing so lets you reach new audiences and interact with them on a personal level. Strategic social media activity also complements search engine optimization...
![What You Need to Know about #Hashtags [Infographic]](https://coreonlinemarketing.com/wp-content/uploads/2015/03/Hashtag1-1.png)
What You Need to Know about #Hashtags [Infographic]
You know the hashtag. It’s the # sign before phrases or words, usually on social media (although sometimes you’ll see it on a T-shirt or a blog title…like this one!). Their purpose on social media is to categorize content and connect people who are talking about the...
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