An effective online marketing strategy must include all elements of the business development process, including post-sales. However, most businesses simply do not pay enough attention to one of their most valuable assets – their customer base. Maintaining consistent...
Email is still one of the most effective online marketing tools for generating leads, nurturing prospects, and staying connected with existing customers. When used effectively, targeted emails will enhance relationships with prospects and customers by providing timely...
The buying process is fundamentally changing. Whether you are a B2C or B2B company, people are searching online to find businesses that offer what you sell. As a result, a strong online presence is becoming an increasingly essential component of every organization’s...
To derive maximum business impact – increased revenue growth and profits – online marketing activities must support an organization’s end-to-end business development process. A well-conceived and executed end-to-end business development process; Generates...
In order for your business to optimize your Google ranking, you need to make sure your Google Places and Google+ business profiles are up to date and optimized. Google Places for Business When a potential customer is searching for a product or service online, Google...
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