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How to Optimize Email Marketing

How to Optimize Email Marketing

Email marketing has existed since the Internet’s birth, acting as an effective method of sending targeted messages to key audiences. However, optimizing email campaigns is becoming an increasingly strategic priority, as businesses aim to generate and nurture more...

What are Pinterest and Instagram?

What are Pinterest and Instagram?

Social media is a critical element within an online marketing strategy as these networks can be used to create brand awareness and credibility. Two social networks that have been receiving more attention lately are Instagram and Pinterest. These are photo- and...

The Video Marketing Cheat Sheet [Infographic]

The Video Marketing Cheat Sheet [Infographic]

Video has become a powerful tool for businesses to market products and services, making it critical for your content strategy to incorporate this medium. With a well thought out strategy, video marketing has the potential to: Improve search engine ranking. Google...

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