Core’s Blog

TIMELY Online Marketing INSIGHTS

Are You Optimizing Your Content for Search Engines?

If you have been following our blog, you know that every organization needs to consistently publish quality, relevant content online to have success with Internet marketing. This imperative is continually reinforced by Google updates, as Google increasingly alters its...

3 Important Statistics Every B2B Business Needs to Know

B2B businesses invest in various tactics to generate leads and drive sales; search engine optimization, tradeshows, advertising in industry publications, online advertising, cold calling, referrals… What is often missing is the ability to develop value-based...

Top 4 Business Benefits of Online Content Creation

Top 4 Business Benefits of Online Content Creation

Central to all online marketing activities is fresh, relevant, and compelling content. To be successful online, businesses must commit to becoming content publishing organizations. According to Anne Handley of MarketingProfs: “When content became king, marketers...

Online Marketing Success Requires Relentless Execution

We are often asked how much on-going work is required to optimize results from online marketing. The answer is: lots! Online marketing is not about building a website and hoping customers will come (in fact, if you build it…they may not come). Success requires...

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