The team at Core would like to wish you and your loved ones a happy holiday season! This past year was undoubtedly a challenge, and we’re grateful for all the support we’ve received from our valued clients, partners, and friends. We are very optimistic about what lies...
Online analytics is a never-ending process. The market and competition don’t stand still, so online marketing tactics must be measured and adjusted to adapt to changing realities. Data collection, reporting, and analysis must be part of your day-to-day activities if...
Social networking platforms are powerful communications tools that any organization – B2B or B2C – should use to spread its message and expand its reach. The growing influence of social networks has made “social” an integral part of any online marketing strategy. When...
In our previous post in this series, we talked about analytics tools that businesses can use to measure the impact of their online marketing activities. Today, we’ll explain how to develop your analytics strategy. As with any marketing or business strategy,...
One of the best things about engaging in marketing activities on the Internet is the degree to which you can measure your results. When you place an ad in a newspaper or magazine or do direct mail, you may have a sense of how many people you are potentially reaching....
