Plan
A strategic plan is a critical first step on your online journey…
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Build
Develop an online infrastructure to enable plan recommendations…
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Execute
Relentless execution is the key to online marketing success…
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Maintain
Today’s websites must continually be maintained and updated…
maintaining your wordpress website
Your website is a window into your organization, and where most of your prospective customers form their first impression about your business. In a study by Harris Interactive, “89% of consumers report doing business with a competitor because of a poor experience”. You don’t want to lose business because your site does not live up to user expectations.
As a result, it’s more critical than ever to actively maintain your site so that it’s “living and breathing”.
Proper site maintenance should be an integral part of your business development activities. Keeping your website current with fresh and relevant content has a direct impact on search engine results and on converting visitors into leads and customers. Sites must be continually monitored for speed, compatibility across browsers and devices, software updates and potential security breaches. They should also be backed up to absolutely minimize down time.
If you are not actively managing your website, you could be Missing out on website traffic, leads, customers and ultimately revenue.
Core’s WordPress Maintenance Support Services
Core Online Marketing has been developing and maintaining WordPress sites for over ten years. A website is an integral part of an organization’s business development activities, and has a direct impact on whether you are found when prospects search online, and whether site visitors are compelled to take a next step in the buying process. Sites must therefore be actively maintained for both marketing and technical attributes. This approach is what distinguishes Core’s WordPress Website Maintenance services.
Core’s WordPress site maintenance begins with an intake process that evaluates the current site marketing and technical perspective. Based on this analysis, Core makes recommendations for optimizing the site. WordPress maintenance clients also have access to Core’s software development resources, so any site enhancements that require software development can be performed by Core on a time and material basis.
content Updates
Web pages must be kept current with fresh and relevant content using multiple formats such as blogs, images and videos. We ensure the content you develop and want to post online is optimized so it can be leveraged for maximize results.
state of health monitoring
Core continually monitors websites for performance, compatibility and security. Speed has a direct impact on search results and user experience. Sites must be compatible with browsers and devices and must be protected from security breaches. Core performs the necessary remediation when problems are detected.
search engine optimization
Core monitors sites to ensure they are optimized for technical search engine optimization attributes such as site speed and broken links. For most businesses, ranking well with search engines is critical for lead generation. Core will proactively fix issues in order to optimize for search based on its extensive SEO experience and analytical tools.
WPEngine Web Hosting
Core has standardized on the WPEngine hosting platform, the most reliable, secure and highest performing solution for WordPress. Hosting includes a live, staging and development server so changes can be tested before being pushed live. Core manages the transition from current hosting to WPEngine.
software maintenance
WordPress websites use a variety of software – WordPress, PHP, plug-ins, databases. All software components must work seamlessly together to maximize performance. Core manages software versions so they are up to date and compatible to avoid performance, security or down-time issues.
Analytics and reporting
Analyzing detailed online marketing data, and making appropriate adjustments, will improve results and ROI over time. Core has developed an analytics reporting system it uses to share valuable insights with clients. Website maintenance clients have full access to Core’s analytics reporting system.
BACK-UP AND RESTORATION
Website content must constantly reflect an organization’s latest information and insights. If a site has an unanticipated failure, it is critical for it be restored immediately with the most recent and up to date content. Core manages back-up and restoration using tools provided by WPEngine.
CLIENT DASHBOARD
Core provides WordPress maintenance clients with a dashboard so they have access to the monitoring and analytical reports generated by Core. This gives clients instant access and visibility into state of health monitoring and remediation, as well as marketing analysis.
Core WordPress WEBSITE MAINTENANCE SERVICES
Starting from $500 per month
content Updates
state of health monitoring
search engine optimization
WPEngine Web Hosting
software maintenance
Analytics and reporting
Back-up And Restoration
Client Dashboard
Do you need help with WordPress website maintenance and support?
Contact us to discuss how to ensure your site is optimized for search, conversion and performance.
What We Do
Plan
Learn More
Build
Learn More
Execute
Learn More
Maintain
Today’s websites must continually be maintained and updated…