Many businesses now use pay-per-click (PPC) advertising as part of an online marketing strategy to generate traffic and inbound leads. PPC is a great way to enhance your business’s visibility, especially if you’re not on the first page for organic search results. You...
Conducting pay-per-click (PPC) AdWords campaigns on Google can be an essential lead generation strategy for small and medium-sized businesses. It will help you get your company’s name out there, and can help drive traffic to your website before it has a chance to rise...
Google AdWords (Pay per Click) can be a very effective lead generation tool for many businesses. We always evaluate whether it makes sense within an online marketing strategy – and it often does: seasonal businesses, high volume items, niche products or services,...
