Content is the currency for online marketing success. You need relevant, sought-after, compelling content to boost search engine rankings and to develop credibility with prospects and influencers.
Blogging should be an important part of any online content strategy. Blogs provide you with the opportunity to regularly disseminate fresh, useful content that your community of interest is seeking.
But what makes a blog perfect?
To better understand the anatomy of a great blog post, check out this infographic from iSpionage, an online competitive intelligence tool.
Reference it the next time you’re creating a blog to ensure your blogging efforts are appreciated by your target audience.
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